Company Purpose
We help organizations unlock their potential through human-centered design and soft skills mastery — guiding teams through engaging workshops that build on their strengths, uncover opportunities, and bring clarity to their existing knowledge in a way that inspires action
Differentiators
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Applying design thinking to strategy - people first, then process and technology.
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Building emotional intelligence, resilience, and communication as part of strategy execution.
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Proven expertise in mindfulness and coaching to elevate leader presence and dynamics.
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20+ years global experience on Ford products within strategy, product innovation and operational leadership (inclusive of manufacturing).
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•On-site in Mexico City for one year, several trips to Germany and Silicon Valley.
•Experience leading global cross-functional teams
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Emphasis on systems thinking, transparent communication, and presentations.
About me
Janelle North is the founder and CEO of Samira Coaching & Consulting, where she helps organizations unlock potential through human-centered design, strategy creation, and soft skills mastery. With 20+ years in the automotive industry, Janelle led innovation workshops, technology roadmaps, and cross-functional strategy at Ford. She also co-founded the global Ford Mindfulness Club, blending business impact with human well-being to help people and organizations thrive.
Contact Us
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